Cookie Policy
Last updated: September 2026
1. Introduction
Welcome to Practical & Precious. This Cookie Policy explains how Practical & Precious, operated by Orla Cusack ("we", "us", or "our"), uses cookies and similar tracking technologies when you visit our website at www.practicalandprecious.ie (the "Website").
We are committed to being transparent about the technologies we use and giving you meaningful control over your privacy. Please read this policy carefully alongside our Privacy Policy, which is available on our Website.
By continuing to use our Website after being shown our cookie consent banner, you agree to our use of cookies as described in this policy. You may withdraw your consent at any time — see Section 7 for how to manage your cookie preferences.
2. What Are Cookies?
Cookies are small text files placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work more efficiently, to improve user experience, and to provide information to website owners.
Cookies can be:
•Session cookies — temporary files that expire when you close your browser.
•Persistent cookies — files that remain on your device for a set period of time, or until you delete them.
•First-party cookies — set directly by us.
•Third-party cookies — set by third-party services we use (such as Google Analytics or social media platforms).
In addition to cookies, we may use similar technologies such as web beacons, pixels, and local storage, which function in a similar way. This policy covers all such technologies collectively under the term "cookies".
3. Our Legal Basis for Using Cookies
We operate under the EU General Data Protection Regulation (GDPR), the Irish Data Protection Act 2018, and the European Communities (Electronic Communications Networks and Services) (Privacy and Electronic Communications) Regulations 2011 (the "ePrivacy Regulations"), which implement the EU Cookie Directive in Ireland.
Under these rules:
•Strictly necessary cookies do not require your consent, as they are essential for the Website to function.
•All other cookies (analytics, functionality, and marketing cookies) require your freely given, specific, informed, and unambiguous consent before being placed on your device.
You may withdraw your consent at any time without detriment. See Section 7 for how to do this.
4. Cookies We Use
We use the categories of cookies described below. A detailed table of specific cookies is provided beneath each category.
4.1 Strictly Necessary Cookies
These cookies are essential for you to browse the Website and use its features. They do not store any personally identifiable information. Without these cookies, certain services you have asked for (such as a secure checkout or saved cart) cannot be provided. These cookies do not require your consent.4.2 Analytics & Performance Cookies
These cookies collect information about how visitors use our Website — for example, which pages are visited most often and whether users receive error messages. All information collected is aggregated and therefore anonymous. We use this data to improve how our Website works. These cookies require your consent.
4.2 Functionality Cookies
These cookies allow the Website to remember choices you make (such as your preferred language or region) and provide enhanced, more personal features. The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites. These cookies require your consent.
4.4 Marketing & Social Media Cookies
These cookies are used to deliver advertisements that are more relevant to you and your interests, and to track the performance of ad campaigns. They may also be used to limit the number of times you see an advertisement and to help measure the effectiveness of advertising campaigns. They are usually placed by social media networks and advertising partners with our permission. These cookies require your consent.
5. Third-Party Services & Cookies
Some cookies on our Website are set by third-party services that appear on our pages. We do not control these cookies and they are governed by the privacy policies of the relevant third parties. Please refer to those policies for more information on how these third parties use data collected via their cookies.
Third-party services we use may include:
•Google Analytics — analytics and performance measurement (policies.google.com/privacy)
•Meta (Facebook & Instagram) — social sharing, embedded content, and advertising (facebook.com/privacy/policy)
•Pinterest — social sharing and advertising (policy.pinterest.com/en-gb/privacy-policy)
•TikTok — embedded content and advertising (tiktok.com/legal/page/row/privacy-policy)
•YouTube — embedded video content (policies.google.com/privacy)
We encourage you to read the privacy policies of each third-party service before consenting to marketing and social media cookies.
6. International Data Transfers
Some of our third-party cookie providers (including Google and Meta) are based outside of the European Economic Area (EEA). Where personal data is transferred outside the EEA, we rely on appropriate safeguards such as the EU Standard Contractual Clauses or adequacy decisions issued by the European Commission to ensure your data is protected to an equivalent standard.
7. How to Manage Your Cookie Preferences
7.1 Our Cookie Banner
When you first visit our Website, you will be shown a cookie consent banner. You can choose to accept all cookies, reject non-essential cookies, or customise your preferences. You can change your preferences at any time by clicking the "Cookie Settings" link in the footer of our Website.
7.2 Browser Settings
You can also control cookies through your browser settings. Most browsers allow you to:
•View and delete cookies already stored on your device.
•Block all cookies or only third-party cookies.
•Set your browser to notify you when a cookie is being set.
Please note that if you disable all cookies, some features of our Website may not function as intended. For guidance on managing cookies in your specific browser, visit the help section of that browser or one of the following resources:
•Google Chrome: support.google.com/chrome/answer/95647
•Mozilla Firefox: support.mozilla.org/kb/cookies-information-websites-store-on-your-computer
•Safari: support.apple.com/en-ie/guide/safari/sfri11471/mac
•Microsoft Edge: support.microsoft.com/help/4027947/microsoft-edge-delete-cookies
7.3 Opting Out of Analytics
To opt out of being tracked by Google Analytics across all websites, you may install the Google Analytics Opt-out Browser Add-on available at tools.google.com/dlpage/gaoptout.
8. Data Retention
The length of time cookies remain on your device depends on the type of cookie. Session cookies expire when you close your browser. Persistent cookies remain until either they expire (as described in the tables above) or you delete them via your browser settings or our cookie preference centre.
Where cookies collect personal data (such as a unique identifier), we retain that data only for as long as necessary for the purpose for which it was collected, in accordance with our Privacy Policy.
9. Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in technology, regulation, or our business practices. When we do, we will revise the "Last updated" date at the top of this page. Where changes are significant, we may also notify you by displaying a prominent notice on our Website.
We encourage you to review this policy periodically to stay informed about how we use cookies.
10. Contact Us
If you have any questions about this Cookie Policy or our use of cookies, or if you wish to exercise any of your data protection rights (including the right to withdraw consent), please contact us at:
Practical & Precious
Operated by: Orla Cusack
Email: practicalandprecious@gmail.com
Website: www.practicalandprecious.ie